GoldBod Jewellery, a subsidiary of the Ghana Gold Board, has officially unveiled celebrated media personality and entrepreneur, Nat Kwabena Adisi, popularly known as Bola Ray, and award-winning actress, Joselyn Dumas, as its new Brand Ambassadors.
The appointment, announced on Tuesday, October 28, 2025, is part of the company’s strategic efforts to promote Ghana’s rich gold heritage and showcase the country’s exceptional craftsmanship in authentic, ethically sourced jewellery.
Speaking at the unveiling ceremony held at GoldBod’s Head Office in Accra, the Chief Executive Officer, Mr. Sammy Gyamfi Esq., described the partnership as a significant step in the company’s mission to position Ghana as a leading hub for luxury gold products.
“Bola Ray and Joselyn Dumas represent excellence and authenticity, the very values that define the GoldBod Jewellery brand,” Mr. Gyamfi stated. “Their appointment marks a major milestone in GoldBod’s mission to promote local value addition to the country’s gold resources.”
He added that the collaboration aligns with President Mahama’s vision of making Ghana a continental leader in the production of authentic gold jewellery and ornaments.
With Bola Ray’s charisma and Joselyn Dumas’s elegance, the CEO expressed confidence that the two would help elevate GoldBod’s image globally while drawing attention to Ghana’s artistry in gold fabrication for both domestic and international markets.
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As part of their ambassadorial duties, Bola Ray and Joselyn Dumas will lead brand campaigns, media engagements, and public outreach initiatives designed to promote GoldBod’s latest collections; including fine gold and diamond jewellery, bespoke ornaments, and luxury accessories.
GoldBod Jewellery, known for its commitment to world-class artistry and ethical sourcing, says the move represents a new chapter in its goal to transform Ghana’s gold industry through innovation and cultural pride.
Source: Starrfm.com.gh
