Nigerian media are reporting that The Wedding Party 2, a Nollywood romantic comedy, has broken box office records with ticket sales of more than 312m naira ($863,267; £638,502) since it opened in cinemas on 15 December.
Nigerian news site Pulse magazine points to the distribution company’s savving marketing campaigns, which saw some filmgoers bussed to pre-screenings while others say they had no choice but to pay for VIP tickets which cost twice the usual price after they were informed that standard tickets had sold out.
The film is the sequel to the original The Wedding Party, which was released in 2016 and spent seven weeks at the top of the box office and became the first Nigerian film to pass the 400m naira mark.
This time around, the groom’s brother Nonso continues his romance with Deirdre, the bridesmaid from London.
But matters are complicated by an accidental proposal, and the pair encounter disapproval from different quarters of their families before agreeing on an extravagant ceremony in Dubai.
Stars of the film include Ricard Mofe-Damijo, Sola Sobowale, Enyinna Nwigwe and Adesua Etomi.
Source: BBC
