QNET, the wellness and lifestyle focused direct selling company, hosted a New Year Media Soirée in Accra, bringing together members of the press and key stakeholders to mark a fresh start for 2026, reflect on milestones from the past year, and outline the company’s priorities for the months ahead.
Speaking at the event, Bola Ray, Spokesperson and Country Business Agent for QNET in Ghana, highlighted two standout achievements from 2025: QNET’s first major regional African convention in Ghana, and the formal collaboration with EOCO to address the misuse of QNET’s name by fraudulent actors.
In February 2025, QNET hosted its first major African regional convention in Accra, drawing nearly 5,000 participants from across the region to learn about the company’s business model and wellness and lifestyle products. Building on this momentum, QNET announced plans for an even larger V-Africa event in 2026, expected around mid-year in Accra.
“Tonight is about a new beginning for QNET in Ghana,” said Bola Ray. “We are excited to build on the momentum of what we achieved last year and to bring even more visibility to the real QNET—our entrepreneurship story, our products, and our contribution to communities.”
Bola Ray also shared that QNET is working to establish a QNET Experience Centre in Ghana, which will be open to the public soon, allowing visitors to experience QNET products firsthand and get accurate information directly.
Strengthening compliance and community awareness with EOCO
Following Bola Ray, Naana Quartay, Head of Compliance for QNET, spoke about QNET’s ongoing collaboration with the Economic and Organised Crime Office (EOCO) and the company’s compliance-driven approach to public engagement.
Naana Quartay noted that beyond the partnership framework, QNET and EOCO jointly conducted multiple roadshows across cities in Ghana to engage communities at the grassroots level—particularly communities often targeted by job scams and illegal migration schemes carried out under the false guise of “QNET opportunities.”
She added that intelligence sharing and coordination have contributed to impactful outcomes, including the reported rescue of over 300 victims and support for the repatriation of foreign nationals who were deceptively brought into Ghana under false promises linked to QNET.
“In 2026, we look forward to expanding our roadshows and rolling out broader public awareness campaigns with EOCO,” said Naana Quartay. “Education and prevention—done consistently and at the community level—remain among the strongest tools we have.”
Compliance Office launched in July 2025 to support enforcement collaboration
As part of its strengthened compliance infrastructure, QNET highlighted the launch of its Compliance Office in July 2025, established as a central point of coordination for law enforcement and security agencies to collaborate with QNET in addressing fraudulent activities linked to misuse of the brand name. QNET also noted that the Director-General of CIDLydia Donkor officiated the opening of the Compliance Office, reflecting institutional support and a shared commitment to safeguarding the public.
Product momentum in 2025 and new launches planned for 2026
QNET also shared that 2025 saw continued growth and interest in its wellness and lifestyle portfolio, including products such as EDGE Plus, the Amezcua wellness range, and HomePureair and water purifiers.
Looking ahead, QNET said 2026 will include the launch of a new range of wearable wellness products, along with new supplements designed to support immunity, energy, and sleep.
Community initiatives: financial literacy and inclusive education support
Reaffirming its ongoing contributions to Ghana, QNET highlighted its free financial literacy programme, launched in late 2024, designed for vulnerable communities to support better money management and informed decision-making. The programme has reached more than 1,000 beneficiaries across five cities.
QNET also spotlighted the work of its CSR arm, the RYTHM Foundation, which has supported Ghana’s ANOPA Project for the past four years, helping schools in Cape Coast and Accrathat specialise in education for children with disabilities and special needs. QNET noted that these efforts have received awards recognising their impact.
More partnerships and events expected in 2026
QNET shared that it is exploring opportunities to bring additional international partners to Ghana for events in 2026, with further announcements to be made as plans are finalised. The company also expressed appreciation for its growing partnership with Bola Ray, noting his role in supporting public understanding and engagement.
