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Entertainment

Kanye West’s $1m trainers set to be worlds most expensive sneakers

Senanu Damilola Wemakor By Senanu Damilola Wemakor Published April 14, 2021
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Kanye West could be on his way to breaking the record for the world’s most expensive trainers when his first pair of own-brand sneakers go under the hammer at an auction.

The 43-year-old rapper has become a billionaire through his Yeezy footwear and clothing range and it would seem that his first-ever trainers are going to sell for more than $1 million (GH₵5,785,000.00 )

The Yeezy size-12s was Kanye’s prototype and London auction house Sotheby’s are hoping that it will break the record for the most expensive ever.

This record is currently held by Michael Jordan’s 1985 Air Jordan 1 that sold for an epic £408,000 last year.

While Kanye’s name will help sell the Yeezy original, the rapper who is going through a divorce from Kim Kardashian won’t be adding any money to his coffers to battle his estranged wife as the trainers are being sold by avid collector Ryan Chang.

Kanye’s footwear empire is valued at £3.4 billion and the Nike Air Yeezy 1, was the first in a short-lived collaboration with Nike.

The rapper wore a sample of these Nike-made shoes during the 50th Grammy Awards in 2008, at which he performed ‘Hey Mama’ and ‘Stronger.’

As fans tried to find out what trainers he was wearing, Kanye had to return them to Nike’s “Innovation Kitchen” lab in Oregon as his Yeezy footwear line was being kept top secret.

The following year, the Nike Yeezy 1, was launched but by 2013, Kanye was leaving them to forge a partnership with Adidas, with who he still works with today.

Describing the trainers, Sotheby’s wrote: “The Nike Air Yeezy I and Air Yeezy II are still some of the most coveted sneakers by collectors”.

Brahm Wachter, the auction house’s Head of Streetwear & Modern Collectables said: “Debuted on-stage at the Grammys in 2008, the sneakers set off waves in the sneaker community as people tried to identify the mysterious pair.
“Afterwards, we saw a series of collaborations between Kanye and Nike, and then later the birth of his line with Adidas.”

They were originally sold as “Grammy Worn” in benefit of Doernbecher Children’s Hospital, a charity Nike frequently supports.

The trainers are on view at the Hong Kong Convention and Exhibition Centre from April 16 to April 21 and whoever snaps up the footwear for an expected cool million will be kept private unless they choose to have their identity revealed.

Yeezy is a shortening of the “Kanyeezy” nickname Jay-Z gave Kanye in the intro to his song Lucifer on 2003‘s The Black Album.

Source: Ghana/Starrfm.com.gh

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By Senanu Damilola Wemakor
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Senanu Damilola Wemakor (Only Dhamie) is an online journalist with starrfm.com.gh and www.kasapafmonline and has over five years of experience on the job. He holds a Master's Degree in Media Management. Senanu is also a Social Media Community Manager with Starr FM and GHOne TV.
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