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Business

MTN hosts technology experts to discuss ‘Location Intelligence’

Starrfm.com.gh By Starrfm.com.gh Published March 20, 2019
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Noel Kojo-Ganson, Chief Marketing Officer of MTN
Noel Kojo-Ganson, Chief Marketing Officer of MTN
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MTN Ghana and Business World will host leading Technology Experts at the 25th MTN Business World Executive Breakfast Meeting.

The much anticipated event, on the theme ‘Location Intelligence: The Driver for Business Success’ will take place on March 28, 2019 at the Kempinski Hotel Gold Coast City in Accra.

The event seeks to uncover how Businesses and organizations can take full advantage of Location Intelligence to identify new customer markets, optimize sales territories, manage risk, and boost profitability. According to Business Intelligence experts, companies that don’t adopt insights-driven, customer-centric strategies will struggle to stay alive. Technology and customer expectations are evolving too rapidly for non-adopters to keep up.

The panel of experts who will be speaking include Karthik Raman, an IBM Executive who has over 25 years of experience across Telecom and Media Industry. He leads IBM’s Industrial Services in Telco and extensively covers the “One IBM” approach into key Telco’s in the Africa region. Amerley Ampofo, Senior Manager Customers Analytics at MTN who is currently leading the company to the path of a Business Intelligence Centre of Excellence is also one of the speakers.  The third is Nana Osei Kwasi Afrifa, Chief Executive Officer of Vokacom, the company driving Ghana’s Digital addressing solution, AsaaseGPS.

In discussing the importance of location intelligence and the reasons why MTN is excited about this forum, the Chief Marketing Officer of MTN, Mr. Noel Kojo-Ganson said. “As a telecoms organization providing cutting edge data in this industry, we are confident that our resource persons will share valuable insights on the use of Location Intelligence for business growth.”

The Executive Breakfast series which is in its eighth year, is the leading thought leadership and networking platform for Ghanaian business executives and entrepreneurs attracting over 1000 executives annually.

It has hosted a number of international, motivational and business leaders including: Mac Attram, Robin Banks, Brian Tracy, Siya Xuza, Elikem Nutifafa Kuenyehia, Jason Njoku, Sharon Lechter, Mr Yaw Nsarkoh, Rosa Whitaker and many more.

Source: Ghana/Starrfm.com.gh/103.5FM

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