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Business

PETROSOL engages dealers to drive service excellence and business growth

PETROSOL partners with dealers to deliver outstanding service excellence and accelerate mutual business growth through strong, collaborative relationships.

Kwaku Nti
By Kwaku Nti
Published: September 4, 2026
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PETROSOL Platinum Energy PLC, a leading oil marketing company, has held a national engagement with its dealers and business partners in Kumasi as part of efforts to strengthen partnerships, improve station-level performance and enhance customer experience across its retail network.

The engagement provided an opportunity for the company’s senior leadership team and dealers to review business performance, operational activities and developments across PETROSOL service stations, while discussing the company’s strategic direction and growth priorities.

It also allowed dealers to provide direct feedback on areas that are working well, challenges requiring attention and new initiatives that could improve the performance of individual service stations and strengthen the PETROSOL brand.

Speaking at the engagement, Chief Executive Officer of PETROSOL Platinum Energy PLC, Michael Bozumbil, expressed appreciation to dealers for their continued commitment and contribution to the growth of the business.

He described the dealers as important partners in PETROSOL’s growth and assured them that management valued their support.

“Our dealers are an integral part of the PETROSOL family. Your commitment and partnership have contributed significantly to our growth, and we deeply appreciate the confidence you continue to take in the business,” he said.Bozumbil said PETROSOL would continue to take measures to protect dealers’ investments and strengthen the sustainability of their businesses, particularly amid fluctuations in fuel prices.”

e encouraged dealers to adhere to the company’s operational standards and ensure customers consistently receive safe, efficient and professional service.

The Head of Marketing at PETROSOL Platinum Energy PLC, Philip Boamah Assampong, reaffirmed the company’s commitment to delivering value beyond fuel sales.

He said PETROSOL was exploring initiatives to improve customer engagement and loyalty, including value-added services and incentive packages for loyal customers.

Assampong said the company would continue to strengthen engagement with dealers, customers and other stakeholders to ensure feedback from the field was translated into practical solutions.

PETROSOL said the dealers’ engagement formed part of its broader 360-degree stakeholder engagement strategy aimed at maintaining continuous communication among management, dealers, employees and customers.

The company said feedback from the engagements would be used to identify operational gaps, develop solutions and improve service delivery across its network.

The initiative is expected to support PETROSOL’s efforts to strengthen its market position while ensuring customers across Ghana receive consistent service quality at its stations.

As PETROSOL continues its growth and transformation, management reiterated its commitment to working closely with dealers and business partners to strengthen its retail network, protect investments, improve operational efficiency and deliver greater value to customers

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